Crampons packaging and brand, 2013
The Veriga company has manufactured various types of chains and other similar products since way back in 1922. Today, their manufacturing programme also includes crampons for hiking shoes.
We designed a system of crampons packaging that adds value to the product, makes it more competitive and also clearly differentiates different types of crampons from one another. The system enables visibility of the product for different purposes and different users. The presentation in Cologne and in the USA confirmed our client’s decision to further the development of the product also on the packaging level.